Saturday, February 16, 2008

Attraction Marketing for Conscious Entrepreneurs

A new paradigm for marketing attracts your perfect customers and inspires them to take desired actions. How do we do it? By consciously using the Law of Attraction.

By Julia D. Stege
Artist, Writer, Designer, and Strategic Attraction Coach TM

You may have heard about the Law of Attraction (LOA) on Oprah, or the movie The Secret, or you may have read books or attended workshops by Abraham-Hicks. Millions of people are talking about this ancient knowledge that has gained sudden global popularity. The law is that we attract everything that is in our lives, whether consciously or unconsciously. The idea behind the wide-spread conversation is how to consciously attract what we desire and create the life of our dreams.

The purpose of a new paradigm for marketing is to consciously attract perfect customers while enjoying the life of our dreams.

STEP 1: Create Your Authentic Marketing Pieces

The Sufi poet Rumi said, “What you seek is seeking you.” In my case, I am seeking perfect customers, and they are seeking me. This makes me excited to think about. I love to imagine those folks who are looking for exactly what I have to offer, to think about what qualities they have, their personality, how excited they’ll be to find me, how much fun we’ll have working together. Of course they must find me first. That’s where marketing comes in.

The first question is ~ What to say in our marketing?

In the old paradigm for marketing we would have invented some hype designed to brainwash or scare someone into buying from us. But our perfect customers will never recognize us if we are surrounded by hype and fakery. If we are to enjoy life, as entrepreneurs we must enjoy every aspect of our business, including our marketing, and that kind of hype runs counter to a fulfilled life.

After all, when you look inside you see that behind all of our business offerings there is a desire to fulfill our life purpose. For some that may be a passion for service, for others it may be a strong creative drive, and yet others may be motivated by freedom for themselves and everyone on the planet. No matter what the soul’s calling, I have seen that it is the source for the entrepreneur’s most attractive ideas.

Share yourself authentically. Whether you are writing articles for your newsletter or Blog, creating your website copy, or writing an ebook, make sure you’re writing from the heart about something you really know and care a lot about. Not only will you be fulfilled in the activity of clarifying your purpose and sharing that with the world in your own personal style, you will begin to attract customers who are already aligned with you and ready to take the actions you desire.

STEP 2: Discover Your Own Magical Keywords

When you are sharing yourself authentically, you will want to use words that reflect your purpose. These can be words that give you the shivers, that you love, that you use often when you are speaking freely. Some of my words are Freedom, Magic, Creativity, Love, Transformation, Wild, Purpose, Attraction, Dreams, Consciousness. What are the words that describe your purpose? Use these words often in your marketing for as they resonate with you, they will also resonate with your perfect customers.
These words may just be the words your perfect customers will use to find you. Use your favorite words as your own Magical Keywords . Use them in your titles, in the content of your articles, in the headlines, and in links and see who is attracted to you.

You will be on a wonderful adventure of attracting like minded souls who are seeking what you have to offer.

STEP 3: Share Your Passion Far and Wide

There are so many fabulous places to market yourself for free these days. There is a splendiferous new world on the Web called Web2.0 ~ a world full of free Blogs, Social Networking Sites like Squidoo, Hubpages, Craigslist, and there are Article Marketing and Bum Marketing sites that will deliver your articles to folks looking for content… the possibilities for sharing in the net go on forever. What makes posting on these sites so effective is that they are considered “Authority Sites” and get high ranking on popular search engines Google and Yahoo. You can post one day and appear on Google in a high ranking (using your magical keywords) in the next.

All of marketing is a gamble. You never know what will catch on and what will be ignored. So taking actions and taking risks is inevitable. With Web2.0, the only thing you are risking is your time.

Time spent sharing your purpose is always time well spent. The perfect customers you will attract are just icing on the cake.

LEARN THE STRATEGIC ATTRACTION PLAN and start attracting perfect customers BEFORE you market. Visit for instructions and a free 1 hour teleclass recording.

EXPLORE LAW OF ATTRACTION MARKETING with Julia Stege’s Live Magical Marketing Teleclass Intensives. Visit for the latest class offerings.

JOIN THE FREE MAGICAL MARKETING ELIST for Law of Attraction marketing tips and invites to free live Law of Attraction Marketing Teleclasses. Visit and click on the link below my picture.

VISIT MY WILDLY ATTRACTIVE WEBSITE DESIGN PORTFOLIO: What makes Websites created by Graphic Girlz so Wildly Attractive? It’s the combination of beautiful, evocative designs and the powerful Law of Attraction that attract perfect customers and inspire them to take desired actions. Visit

Friday, February 15, 2008

Attracting Perfect Customers with the Strategic Attraction Plan TM

Simple Plan is Proven to Make Marketing Magnets

As seen in the book "Attracting Perfect Customers" by Stacey Hall and Jan Brogniez

The Strategic Attraction PlanTM (SAP) is a simple 4-part process that empowers you to attract perfect customers and relationships. Using the SAP we can literally put our order out to the universe for whatever we desire to attract, and thus become a magical magnet for the life of our dreams. I use the SAP to guide entrepreneurs in creating a Magical Marketing Plan that reflects their true passions, Branding from the Heart that expresses their mission in a way that promotes everything they're up to, and Wildly Attractive Websites that spread the word to the world and inspire their perfect customers to take desired actions.

Step one for all of these is to create your Strategic Attraction Plan TM (SAP). Below I outline the SAP with some of my own variations gleaned from my own work with clients and some simple instructions on how to use it.


Take a blank piece of paper 8.5" x 11" and fold in half. Now you have a 4-sided piece of paper. Below are the questions to put on each side. (You can also do this in a journal, on a computer file, or on a napkin!)

I am focusing here on attracting perfect customers, but you can attract any relationship you desire using this plan. Just insert the relationship you are attracting (business partners, vendors, employees, life partner, family member, etc) where I have "customers." You can even use this to attract new qualities from people who are already in your life, including yourself!

SIDE 1: WHO AM I ATTRACTING? What are the qualities, characteristics and attributes of my perfect customers?

SIDE 2: WHO AM I? What makes me and my perfect customers tick?

SIDE 3: WHAT DO I DESIRE? What do I want my perfect customers to expect of me?

SIDE 4: WHO AM I BEING? What am I improving to become more attractive to my perfect customers?

NOW start filling in your answers under each question. Think about what you want and use positive language. (ie instead of "my perfect customer doesn't blame me when things don't go right" say "my perfect customer takes responsibility for their own experience of life")

Side 1: is a long laundry-type list. Everything you can think of that you like in people you work with/for goes there. This is meant to help you begin aligning with the kind of people you want in your business and your life. Consider their personality traits, what they say, the kinds of resources they have to give to you, how they find you, how often they refer you... whatever you can think of to describe your perfect customers goes here. This will help you to focus on what kinds of customers you want and thus start attracting them.

Side 2: is a short statement of what your true inner calling is, your soul's desire, your main life passion. This is what keeps you buring the midnight oil, it's what inspires you to get out of bed in the morning. The words you use to describe your passion are great words to use in your marketing because your perfect customers are inspired by the same things you are.

Side 3: is all about what YOU want ~ what you want to offer and what you want in your life. You want your perfect customers to expect these things of you - essentially you want them to expect what YOU want. These are the services, ways of being, types of products you are offering. This is also a list of the goals and aspirations you have in your life, and a statement of your boundaries. Ultimately the question here is what do you really desire in life, what do you love to do and want people to pay you for. What do you dream of doing? Your Magical Marketing Plan will be an enjoyable part of your life when you integrate it into what you love to do.

Side 4: is all about allowing what you are attracting to come to you. What you desire will come to you when you are aligned with your source, your purpose, your calling. We are creating our lives through our intensions and our willingness to become our desire. Since you have a list of your desires on side 3, take the ones that aren't fully realized 100% yet and put these on Side 4. Everything on Side 4 will appear first on Side 3. Then look at these items and ask yourself, "Who would I have to be to attract this?"
I often find that when I am being true to myself and joyful in my authenticity, all manner of things that I have asked for come to me.

I hope you find the Strategic Attraction Plan TM helpful. You can learn more about this methodoloy and my services at the Graphic Girlz Website.
I offer Personalized Strategic Attraction Coaching and Law of Attraction and Marketing Tele-Intensives

Listen to a Free Lesson on the Strategic Attraction Plan TM and how you can create your own Magical Marketing Plan: including a lesson on The Strategic Attraction Plan TM